Decreasing the impact of fraud prevention on good customers

Wednesday
June 23
11:45 am12:15 pm

Sometimes a perfectly honest customer looks like a criminal to your fraud screening system. When you reject an order made by a legitimate customer, not only have you lost a sale, but you may have driven that customer away for good. Fighting bad guys does not mean increasing friction for your legitimate customers, though it often happens that way. Learn how to identify and measure false positives and technology that can help. 

Curated in partnership with Card Not Present

Susan Reda

Susan Reda

VP, Education Strategy
National Retail Federation