Lunch & Learn produced by Splitit: From browsing to buying: Combating endless aisle

We live in an endless swipe society, where shoppers can literally browse products forever. It’s not surprising then that shoppers spend an average of 79 days gathering information before making a major purchase. So, how do you convince them to buy now? We’ll share learnings from our merchants on how they’re combatting this paralysis of choice and giving shoppers reasons to follow through on all that window shopping.