The role of stores in a digitally led ecosystem

Friday
June 25
11:45 am12:15 pm
 In February, Macy’s, Inc. recommitted to its Polaris strategy to deliver the best style options for customers as a digitally led omnichannel retailer. Marc Mastronardi, Macy’s chief stores officer, will discuss how Macy’s stores play an essential role in the company’s omnichannel ecosystem, driving both digital and brick and mortar sales.