Chris Rupp

Chris Rupp
EVP and Chief Customer and Digital Officer
Chris Rupp is Albertsons Companies’ EVP and Chief Customer and Digital Officer, with responsibilities across eCommerce, marketing, loyalty, data, and customer service functions. Chris joined Albertsons in December 2019. Within her first year, she steered the eCommerce team to scale the business to meet customer demand amid the Covid Pandemic, built new product functions and supportive infrastructure to deliver better customer experiences, streamlined operational processes to reduce friction and cost, and championed a culture that is customer-centric, data driven, and agile. Leveraging her 30+ year experience across retail and technology, Chris has already started to transform Albertsons from a traditional grocery retailer to a tech-forward company.

Prior to joining Albertsons, Chris held various executive positions at Fortune 100 technology companies. Chris was the Vice President of Fulfillment by Amazon, Vice President of Prime, General Manager of Microsoft Store Marketing, and General Manager of Xbox Store and Growth Lab. She scaled and led teams across product development, marketing, finance, operations, retail, sales, and human resources functions, launched multitudes of disruptive products and services (including the first Prime Day), and delivered outstanding growth and profitability along the way.

Chris started her career as an executive trainee at the LS Ayres division of May Company and spent the next 10+ years in merchandizing and category management at Sears Roebuck and Amazon.

Chris holds her master’s degree in business administration from Roosevelt University, and a bachelor’s degree in marketing from Indiana University Bloomington.

Speaking in:

June 22
1:45 pm2:15 pm
Hear how these essential and non-essential retailers successfully adapted and survived the retail challenges of 2020 as they share lessons learned from the pandemic and examples of pivoting to meet customer needs. Fast forward to the opportunities and adaptations that followed: revelations uncovered in the form of new products and processes, talent challenges and new ways to view adversity.