Dan Terek

Dan Terek
Director, CTV/OTT Strategy
SteelHouse
Dan Terek is the Director of CTV/OTT Strategy at SteelHouse. He has been leading performance marketing teams for over a decade, contributing to award winning work at GroupM and SteelHouse. He has spent the past few years evangelizing and helping to define the market for SteelHouse’s Performance TV platform. As a results-oriented strategist, Dan has worked with D2C and B2B growth marketers to provide strong incremental sales growth for their brands. He holds his MBA from Columbia of Missouri, his JD from Western New England University, and his Scottish Lordship from Wigtownshire.

Speaking in:

Monday
June 21
2:30 pm3:00 pm
If you care about measuring returns from your ads, you’ve been locked out of TV advertising for a long time. With the rise of streaming television, however, that’s all changed. Connected TV’s targeting and measurement unlocks performance marketing on television—and we’re going to share key tips and insights to help you make the most of this opportunity. We’ll cover the goals and benchmarks that… Read more