Ujjwal Dhoot

Ujjwal Dhoot
Ujjwal Dhoot
CMO
DXL Group
Ujjwal is a DTC, eCommerce and Retail expert obsessed with influencing the optimal customer journey and has spent building engaging customer centric organizations and platforms for over a decade. Having successfully compounded eCommerce business trajectories and managed $10’s of millions in annual marketing budgets multiple times, he strives to keep building fast-growing marketing and product driven organizations. From when a customer first experiences a brand to managing and extending lifecycle, he loves to emphasize the need to change and measure customer behaviors to increase customer lifetime value. He has diverse experience in aspects of direct & digital marketing, retail, eCommerce, business development & advanced analytics.

He is currently Chief Marketing Officer at DXL Group, the leading retailer of men’s Big + Tall apparel in the United States. In his role, Dhoot drives all aspects of DXL's brand positioning, performance marketing, creative strategy and all elements of lifecycle marketing across the DXL.com business, DXL’s mobile app and across its more than 300 stores, leading digitally to focus on the changing consumer and DXL’s future road for greater growth.

Speaking in:

Tuesday
June 22
11:45 am12:15 pm
The pandemic is not the only factor driving the ecommerce boom. Brands have seen an acceleration of existing trends along with the need for digital transformation to meet consumers where they are. This session explores how leading big & tall menswear brand DXL Group was able to accelerate its digital transformation and leverage tools such as “buy now, pay later” solutions to create tailor-… Read more