Omnichannel

Monday
June 21
2:30 pm3:00 pm
If you care about measuring returns from your ads, you’ve been locked out of TV advertising for a long time. With the rise of streaming television, however, that’s all changed. Connected TV’s targeting and measurement unlocks performance marketing on television—and we’re going to share key tips and insights to help you make the most of this opportunity. We’ll cover the goals and benchmarks that are critical to what it means to succeed on Connected TV, and why you need to integrate it into your marketing strategy ASAP.
Tuesday
June 22
1:00 pm1:30 pm
When Walmart brought in 25-year technology veteran Suresh Kumar to lead the retail giant’s technical strategy, he set a mission to lead the next retail disruption. To get there, Kumar and one of the largest technology and engineering teams in the world are leveraging emerging tech and building custom products to accelerate Walmart’s digital transformation. From cloud, AI and voice to computer vision and edge computing, Walmart is deploying the latest technology to create superior customer experiences, empower associates and lower costs.
Tuesday
June 22
1:45 pm2:15 pm
Hear how these essential and non-essential retailers successfully adapted and survived the retail challenges of 2020 as they share lessons learned from the pandemic and examples of pivoting to meet customer needs. Fast forward to the opportunities and adaptations that followed: revelations uncovered in the form of new products and processes, talent challenges and new ways to view adversity.
Tuesday
June 22
2:30 pm3:00 pm
As experts continue to debate the future of traditional retail, physical retail and the influence of experiences have undergone a reevaluation. The rise of ecommerce is undeniable and here to stay. But the power of in-person product discovery has its unique place in the retail ecosystem – and it's getting reimagined. In this session, executives discuss the future of physical retail and the convergence of in-person and digital experiences in today's new environment. 
Tuesday
June 22
3:30 pm4:00 pm
Three years before the Pandemic created seismic shifts in the grocery retail industry, Southeastern Grocers (SEG) embarked upon an equally dramatic journey of transformation. As a conventional grocer emerging from a mired past of financial and cultural instability, newly appointed CEO Anthony Hucker initiated a cultural transformation, guided by a commitment to putting people first, as the bedrock of the company’s long-term strategy.
Wednesday
June 23
10:30 am11:00 am
Following an unprecedented year for the retail industry, Kohl's CEO Michelle Gass has outlined a bold strategic vision that will position the company for long-term growth. Balancing intuition with data, she has made innovative and courageous moves that leverage Kohl’s strong off-mall omni-platform, while partnering with the likes of Amazon and soon Sephora, to add a younger demographic to the retailer's core customer base.
Wednesday
June 23
11:00 am11:30 am
Many large organizations talk about business transformation, but few succeed in the end in driving growth and business value. Bed Bath & Beyond President and CEO, Mark Tritton joined the retail giant a few months prior to the global pandemic with a 3-year plan to turn around its fortunes for the future to come. In this fireside chat, Mark will discuss the key elements to his comprehensive growth transformation strategy that will rebuild Bed Bath & Beyond’s authority in the Home, Baby and Beauty & Wellness markets.
Wednesday
June 23
1:45 pm2:15 pm
Online grocery is among Amazon’s fastest growing businesses as consumers seek even more convenience with their everyday shopping needs. Join Kantar’s Rachel Dalton, Director of Ecommerce & Omnichannel, and Amazon’s Rose Jia, Head of Growth Marketing, as the two chat about what innovation looks like at retail and how this is applied to marketing and merchandising. The discussion will focus on innovation at-large for retailers, specific innovations in the grocery category, and recommendations for retailers and brands as they look to achieve best-in-class execution.
Wednesday
June 23
3:00 pm3:30 pm
The global retail industry faces a profitability paradox: despite increasing investments to satisfy customers, returns on these investments continue to diminish over time, impacting profits along the way. However, growth areas for retail remain bountiful with the right business-growth strategies that put a relentless focus on the customer. In this impactful session, hear Deloitte's insights from recent consumer industry research on investments leading organizations are making to shore-up profitability and long-term growth.
Thursday
June 24
10:30 am11:00 am
Following a year that delivered unprecedented shocks to the retail industry, Macy's, Inc. battled through store closures and reopened to deliver great wins for its customers and transformed into a digitally led omnichannel retailer. Guided by its Polaris strategy, Macy’s today is hyper-focused on its digital, supply chain and technology platforms to deliver the most relevant and engaging shopping experiences. This session with Chairman and CEO Jeff Gennette examines how Macy’s digital growth has led the company to take bolder actions to drive its business forward into the future.
Thursday
June 24
2:30 pm3:00 pm
The COVID-19 outbreak accelerated retail digital transformation and unleashed the power of social selling, live-shopping, crowd-selling, and subscriptions as well as transformed the role of the store and sales associates. Retail organizations have diversified channels, tools and ways to acquire, activate and engage customers. Stores and store associates endeavor to engage customers along their journeys. Learn how innovative retailers have been deploying new technologies, tools and approaches for customer relationship and engagement. 
Friday
June 25
11:00 am11:30 am
The "off-price" retail business model requires a reset from the one-size-fits all approach of the past, evolving beyond simply great apparel at a low-price to meet the needs of the modern consumer. A new model incorporates a more curated selection, a healthy mix prices and brands suited for consumers differentiated by market, and offered seamlessly both digitally and in-store.
Friday
June 25
11:45 am12:15 pm
 In February, Macy’s, Inc. recommitted to its Polaris strategy to deliver the best style options for customers as a digitally led omnichannel retailer. Marc Mastronardi, Macy’s chief stores officer, will discuss how Macy’s stores play an essential role in the company’s omnichannel ecosystem, driving both digital and brick and mortar sales. 
Friday
June 25
1:45 pm2:15 pm
More and more brands are evolving their consumer ecosystem with sophisticated direct-to-consumer (D2C) strategies that are disrupting traditional retail channels. Companies are looking to D2C to diversify their distribution channels, better position their products, and more closely connect with consumer, and thereby providing an effective ecosystem feedback loop to optimize their business.