Marketing/ Data Analytics

Monday
June 21
11:45 am12:15 pm

Asian Paints is the third largest paint company in Asia, serving consumers in more than 60 countries. Beyond paints, Asian Paints has been on an ambitious growth strategy to become a premier home decor brand. Deepak Bhosale, GM of Asian Paints, will share his vision, success and learnings from this journey, including their approach to:

  • Engineering seamless, contextual and personalized experiences (physical and digital)
  • Digital disruption and creating the competitive differentiator
  • CDP powering the digital strategy
Monday
June 21
12:15 pm12:30 pm

Open to Retailers, VCs, Press and Analysts with a Full Conference or Retail Free Pass.

See how the Treasure Data Customer Data Platform (CDP) can help you deliver a personalized omnichannel experience driven by real-time customer data. We will walk you through a simulated customer journey with orchestrated engagements across ecommerce site, mobile app, contact center and in-store. Key features include:

Monday
June 21
12:30 pm1:00 pm
1-800 Contacts has been providing consumers with the easiest way to buy contacts since 1995. In this session you'll hear how the 1-800 Contacts team is partnering with Databricks and AWS to eliminate data silos and enable real-time analytics. Join us for a conversation on the lessons learned associated with building a business analytics platform that transforms business operations.
Monday
June 21
12:30 pm1:00 pm
We live in an endless swipe society, where shoppers can literally browse products forever. It’s not surprising then that shoppers spend an average of 79 days gathering information before making a major purchase. So, how do you convince them to buy now? We’ll share learnings from our merchants on how they’re combatting this paralysis of choice and giving shoppers reasons to follow through on all that window shopping.
Monday
June 21
1:45 pm2:15 pm
Conversations surrounding diversity, inclusion and social good in the fashion industry have been amplified in the last 12 months, yet the billion-dollar market for adaptive and inclusive apparel remains largely untapped. Big name retailers such as Zappos and Tommy Hilfiger are leading the market forward, while others like The Phluid Project are pushing the industry toward acceptance and values that affirm the queer and transgender community. Join the pioneers in this space as they discuss progress and plans to make inclusivity more prominent in the near future. 
Monday
June 21
2:30 pm3:00 pm
It’s undeniable that the COVID-19 pandemic has changed retailing. Many state that ecommerce accelerated 10 years in 10 months, but what of the aftermath? What have we learned from this shift - is it permanent or temporary? How do the different channels of retailing fit in a post pandemic world? The early observations might surprise you, as might the solution ideas to keep consumers engaged.
Monday
June 21
2:30 pm3:00 pm
If you care about measuring returns from your ads, you’ve been locked out of TV advertising for a long time. With the rise of streaming television, however, that’s all changed. Connected TV’s targeting and measurement unlocks performance marketing on television—and we’re going to share key tips and insights to help you make the most of this opportunity. We’ll cover the goals and benchmarks that are critical to what it means to succeed on Connected TV, and why you need to integrate it into your marketing strategy ASAP.
Tuesday
June 22
9:45 am10:30 am
The pandemic has laser focused merchants on digital customer experience as other avenues have shuttered or slowed down. The ability to define a digital customer experience is your company’s differentiator. This session will help you think about how to leverage your ecommerce presence more strategically to accelerate your business. Strategic thinking will be paired with practical applicability. You’ll get actionable insights you can use immediately to both improve the customer experience and positively influence KPIs your company cares about. Join us. 
Tuesday
June 22
11:30 am11:45 am

Open to Retailers, VCs, Press and Analysts with a Full Conference or Retail Free Pass.

With ID.me, instantly verify customer eligibility for exclusive discounts (military, first-responders, nurses, teachers) directly at check-out, without the risk of fraud. Our hyper-targeted customer acquisition platform also allows you to reach 42 million+ users and present exclusive offers.

Tuesday
June 22
11:45 am12:15 pm
How is the leading brand of children’s clothing building better customer insights and business agility with through the cloud? Join us for a fireside discussion with members from Carter’s leadership team who will discuss Carter’s data and IT strategy. The session will provide a look into how Carter’s is building an integrated data platform and their approach to application modernization and moving to the cloud. You’ll come away with best practices and lessons learned on leveraging technology to improve retail operations.
Tuesday
June 22
11:45 am12:15 pm
Online retailers have been chasing the ultimate goal of one-to-one marketing by developing individually-personalized messages for each customer--with amazing clickthrough rates...or so the dream goes! But AI is now pushing personalized marketing nirvana closer to reality. Find out how artificial intelligence is helping marketers optimize their data to improve message delivery along the customer journey towards true one-to-one engagement. 
Tuesday
June 22
1:00 pm1:30 pm

Open to retailers with a Full Conference or Retail Free Pass. Space is limited to the first 25 retailers, on a first-come, first-served basis.

Join Lucidworks and retail leaders for an interactive discussion and learn how to:

  • Design or procure better products from unseen customer session insights
  • Leverage signals to present the right products at the right time across touchpoints
  • Deliver a fully connected experience from online to offline to increase commerce ROI
Tuesday
June 22
1:45 pm2:15 pm
Boots has long prioritized providing outstanding convenience and care for their customers by offering a variety of products and services to suit the needs of a broad customer base. With the shift to Digital, Boots has had to elevate their personalization game. Recognizing that personalization is necessary, Boots’ strategy has not only been focused on technology but their people and creating disruption in the industry.
Tuesday
June 22
1:45 pm2:15 pm
At a time when social media apps have slowed in growing user bases, TikTok has seen a meteoric rise giving thanks largely to its adoption from a Gen Z audience. As businesses explore opportunities to capitalize on and tap into the TikTok phenomenon, this session features global fashion brand Hollister and global lifestyle brand Kate Spade New York to explore their insights and experiences on the platform and provide tips for success and meeting the challenges in engaging and converting this highly coveted audience.
Tuesday
June 22
2:30 pm3:00 pm
As experts continue to debate the future of traditional retail, physical retail and the influence of experiences have undergone a reevaluation. The rise of ecommerce is undeniable and here to stay. But the power of in-person product discovery has its unique place in the retail ecosystem – and it's getting reimagined. In this session, executives discuss the future of physical retail and the convergence of in-person and digital experiences in today's new environment. 
Wednesday
June 23
9:45 am10:30 am
The pandemic has laser focused merchants on digital customer experience as other avenues have shuttered or slowed down. The ability to define a digital customer experience is your company’s differentiator. This session will help you think about how to leverage your ecommerce presence more strategically to accelerate your business. Strategic thinking will be paired with practical applicability. You’ll get actionable insights you can use immediately to both improve the customer experience and positively influence KPIs your company cares about. Join us. 
Wednesday
June 23
11:45 am12:15 pm
The unforeseen has accelerated a change in the economy, shifting from sharing to connected. An economy that places more value in meaningful experiences with a focus on authentic human connection, supported by revolutionary new technology that allows consumers greater access than ever before. We’ll focus on 4 key pillars retail brands need to address in order to better meet consumer expectations through innovation in action--Meaningful Customer Experiences, Expected Convenience, Responsible Social Engagement and Authentic Accountability. 
Wednesday
June 23
12:30 pm1:00 pm

With all the talk about financial sobriety brought about by the pandemic, it’s easy to forget that 2 in 5 consumers regularly shop for fun, amusement or stress relief. In this session, we’ll introduce you to the 5 shopstyles that Splitit uses to create unique experiences suited to consumers’ emotional and attitudinal approaches to shopping. From the treasure hunter to the taskmaster, matching your payment methods to their shopping styles can dramatically improve conversion rates.

Wednesday
June 23
1:00 pm1:30 pm

Open to retailers with a Full Conference or Retail Free Pass. Space is limited to the first 25 retailers, on a first-come, first-served basis.

Genpact finds that 42% of finance leaders ranked generating actionable insights for the wider business as one of their top 3 priorities in the next two years. CFOs must embrace the new role of data custodian and lead a finance team that converts organizational data challenges into insights, to drive faster, better decision making.

Wednesday
June 23
1:45 pm2:15 pm
Online grocery is among Amazon’s fastest growing businesses as consumers seek even more convenience with their everyday shopping needs. Join Kantar’s Rachel Dalton, Director of Ecommerce & Omnichannel, and Amazon’s Rose Jia, Head of Growth Marketing, as the two chat about what innovation looks like at retail and how this is applied to marketing and merchandising. The discussion will focus on innovation at-large for retailers, specific innovations in the grocery category, and recommendations for retailers and brands as they look to achieve best-in-class execution.
Wednesday
June 23
1:45 pm2:15 pm

Today, most retail and DTC businesses can’t meet customer expectations set by the largest players on the Internet. When that happens, frustrated users bounce to third parties, like Amazon and Google, where they're bombarded with ads from competitors happy to steal away their business. Fortunately, there's an easy solution: better search.

Join Lee Zucker, Head of Industry for Manufacturing and E-Commerce at Yext, to explore how you can optimize your search experience to ensure your customer journey starts, and ends, on your website.

Thursday
June 24
9:45 am10:30 am
Perhaps more than any other industry, retail relies heavily on data in order to optimize the decision-making process across entire organizations. Data can impact trend forecasting, inventory control, marketing strategy, and even influence customer behavior -- especially in the increasingly digital space of eCommerce. Looker offers trusted, real-time retail insights, combining easy-to-use analytics and data from multiple sources to drive business-wide decisions.
Thursday
June 24
9:45 am10:30 am
The pandemic has laser focused merchants on digital customer experience as other avenues have shuttered or slowed down. The ability to define a digital customer experience is your company’s differentiator. This session will help you think about how to leverage your ecommerce presence more strategically to accelerate your business. Strategic thinking will be paired with practical applicability. You’ll get actionable insights you can use immediately to both improve the customer experience and positively influence KPIs your company cares about. Join us. 
Thursday
June 24
11:45 am12:15 pm
Join MaryLeigh Bliss of YPulse and Ken Wincko of Barnes & Noble College as they compare notes on Gen Z.  In this candid conversation, these experts will share research on themes ranging from what Gen Z is buying (and what they are not) to how this demographic is interacting with social media. They will dive into Gen Z’s outlook on higher education, and how living through the pandemic may shape their future views. With Gen Z poised to take over the economy in the next decade, expect these thought leaders to provide merchandisers and marketers with some takeaways they can put into action.
Friday
June 25
9:45 am10:30 am
The pandemic has laser focused merchants on digital customer experience as other avenues have shuttered or slowed down. The ability to define a digital customer experience is your company’s differentiator. This session will help you think about how to leverage your ecommerce presence more strategically to accelerate your business. Strategic thinking will be paired with practical applicability. You’ll get actionable insights you can use immediately to both improve the customer experience and positively influence KPIs your company cares about. Join us. 
Friday
June 25
11:45 am12:15 pm
The next big thing in the healthcare ecosystem will be a customer-centric model of care. Everyday healthcare is evolving from more traditional medical office settings to retail, home and virtual-based options. The goal: to provide a better and more targeted experience for consumers that leverages daily life activities with home and virtual care services. 
Friday
June 25
12:30 pm1:00 pm

It's been said that every ecommerce business is a global business, whether they like it or not. So how do you manage the complexities of serving a global audience? From shipping and tariffs to varying shopper and payment profiles, we'll share the best practices of some of the most successful global ecommerce companies.

Statistic: 81% of shoppers research their product online before purchasing.

Friday
June 25
1:00 pm1:30 pm
The development and use of data analytics, machine learning and artificial intelligence continues to accelerate rapidly, with analytic capabilities supporting a variety of core functions and business needs. In this session, Wayfair Global Head of Customer and Supplier Technology, Fiona Tan, and Levi Strauss & Co. SVP and Chief Strategy and Artificial Intelligence Officer, Katia Walsh will discuss the important and expanding role AI plays in driving exponential value through their respective businesses.